category 4 How To Curb Your ‘World Reopening’ Spending
Finance pitches are usually less competitive but require deep research.
In this “how-to” piece, you can still follow a stepwise guide in understanding the reporter’s demands.
- Understanding the credentials: “professional financial expert” “personal finance experts”. In writing your pitch, are you always paying attention to the intro part about who you are, and why you have a say in this topic? If not, you are risking obtaining half the results with double efforts.
- Identifying the exact needs to craft an insightful answer: “Tips about ways to curb our reopening spending”. You can talk about the topics from angels like how, when, where, why, dos and don’ts, in order to reduce the expense.
- Format: Bullet Point form is his desired format. So he doesn’t need to look hard to quote you.
Why is this pitch a win?
- Proper self-intro, showing he’s the authority in this regard.
- The language carries a strong personal touch. It reads like a real person.
- Professional suggestions are provided, which are also solid and feasible. He’s mainly elaborating on this topic from dos and don’ts. Even general readers can understand and find them useful.
- Highly cohesive. In the beginning, he gives reasons why curbing reopening spending is necessary. In the middle, he talks about the exact approaches to do so. In the end, he emphasizes the benefits people can get by doing so.
