Blog

category 3 Excercise Tricks For Slimming Down

This is a very typical type of HARO query in the Health sector. We call it “Tips” type. In this kind of article, journalists are mainly looking for useful tips, advice, or tricks. It’s suggested to list bullet points in a very clear and straightforward manner in the writing.  

The next thing to do is identifying the exact requirements of the query. Read the text again and see what key information you can get regarding the reporter’s needs. 

“Hello MDs, PTs, and RDs”: This is a request for proper credentials. If you can show in the intro that you are one of such people they are looking for, or with similar experience, you are more likely to make the picky eyes of those journalists linger longer on your answers. 

“Interesting tips”: This is requiring you to provide unique, funny tips, not regular ones like pushups, and weightlifting.

“Exercise tricks besides dieting”: This part has made it clear that in your writing, there shouldn’t be any further discussion about how to eat.  So an experienced writer should take the hint and don’t write upon food-related content anymore. 

This answer can serve as a good example of being considered for inclusion. Why?

In the first part, the writer started by demonstrating his relevance to and his authority on this topic. This is a half-win already. 

Next, the writer formats his tips in bullets, with a short summary line at the beginning, followed by detailed explanations later. Note: All advice given is not regular at all. 

Though super simple and short, the whole piece is straight to the point, neat and concise. Most importantly, he grasped the core needs of the journalist behind the lines and provided fitting solutions. Another half is won also.

Besides, his format is very clear and easy to read. This adds extra reading value subconsciously. 

All he needs to do next is to provide the necessary contact info at the end of the draft and send it out as soon as possible. The best timing is usually within 2 hours after the query is received.